FVH visits The Coffee Collective

If you are going to be at SCAE this year be sure to pay a visit to The Coffee Collective.  We have the privilege of a time of sharing in an intimate setting… their cafe and roastery this next week.

This year at SCAE 2008 Copenhagen there will be 6 competitions!  Yes, count them.  6!  I believe these efforts are doing a fantastic job of bridging the gap between coffee professionals and one of the most important links in the coffee chain.  The consumer.

I will be competing in the World Cup Tasting Championship representing the U.S. mostly to scout it out to develop such a competition in the U.S. in 2009 most likely at SCAA.  I became U.S. Cup Tasting Champion the same way I got my Guatemalan drivers license.  Lets just say it has nothing to do with merit.