June 15, 2008
If you are going to be at SCAE this year be sure to pay a visit to The Coffee Collective. We have the privilege of a time of sharing in an intimate setting… their cafe and roastery this next week.
This year at SCAE 2008 Copenhagen there will be 6 competitions! Yes, count them. 6! I believe these efforts are doing a fantastic job of bridging the gap between coffee professionals and one of the most important links in the coffee chain. The consumer.
I will be competing in the World Cup Tasting Championship representing the U.S. mostly to scout it out to develop such a competition in the U.S. in 2009 most likely at SCAA. I became U.S. Cup Tasting Champion the same way I got my Guatemalan drivers license. Lets just say it has nothing to do with merit.